role

co-founder, graphic designer, product developer

project type

entrepreneurship, branding, package design

collaborators

co-founder, social strategy, and business management: Nicola Buffo | photography: Ryan Orebaugh, Dalton Rice

materials used

adobe illustrator, adobe photoshop, esko studio | vinyl sticker, recycled cardboard, recycled paper

we believe that pistachios are underrated in the world of nuts so we created delicious pistachio-infused spreads that enhance the flavor of any dish, using pistachios as the star ingredient like no one has done before.

pistakio is a food brand built to give pistachios the spotlight they deserve. we’re also committed to making a difference, both in terms of sustainability and transparency. that’s why we strive to be eco-friendly with our packaging and always clear about the ingredients we use. i developed this brand along with my partner with the goal of highlighting pistachios’ versatility in february of 2023. from there, we grew to 400+ followers on instagram in a little over 4 months and sold at the local farmers market for around 2 months in Savannah, GA, during our final quarter at SCAD.

inspired by the famous pistachio farmers of Bronte, Italy, we’ve infused our packaging with the spirit of Italian family culture.

our first product, the classic pistakio mayo, is a tribute to the beloved nonna (or grandmother) and her signature versatility in the kitchen. our classic pistakio mayo is as adaptable as any nonna’s cooking, and we encourage our customers to unleash their creativity when using it. for the chatty nonna who loves to gossip over wine and cheese, we’ve created a cheesy pistakio mayo. and for the hip, trend-setting nonna who likes to add a little spice to her life, we’ve crafted a spicy pistakio mayo. as we expand our line to include new savory and sweet spreads, each one will be inspired by a different family member.

we firmly believe in zero-waste and making a difference in the planet.

for this reason, we’ve created a program to combat the recycling problem in the US. when you bring back your empty jars to us, we offer a discounted refill, allowing you to enjoy our delicious spreads while reducing waste. and to avoid any unnecessary waste in shipping, we even allow you to send back your box with a new shipping label for us to reuse.